We’re in the middle of an energy revolution.
Solar panels, home batteries, electric vehicles, a steep increase in working from home, and general changes in consumer behaviour – old assumptions and outdated information on how households use energy are now, frankly, unfit for purpose.
If you’re developing new energy solutions, running crucial trials, or crafting future-proof proposals, relying on yesterday’s data is a risk you can’t afford.
Chameleon Technology can help you accurately plan for the future with reliable real-time energy data.
With both scale and accuracy, our extensive database of home energy usage information can help you chart real-time shifts in consumer behaviour, ensuring your work is as future-proofed as possible.
Here are just three ways our energy data capabilities are helping businesses stay on the edge of innovation.
Challenge: No two homes are truly alike – you need detail at scale
Energy is inherently personal.
No two households are identical – but there are critical insights and realisations to be drawn when you’re able to analyse daily behaviour at scale.
Relying on small, local samples simply won’t cut it when designing solutions for the entirety of the UK market. What you need is real-time, accurate energy usage data that offers both granular detail and national scope.
Our data lake is both deep and wide, providing basic usage data from thousands of UK homes, as well as more in-depth tagging options including user demographics, home size, or even energy habits.
Challenge: Gathering permissions for large-scale research is time-consuming
As with any study, finding suitable candidates, gaining ethical approvals, and securing data permissions can be both expensive and time-consuming, often delaying vital R&D.
That’s not the case here. Our data cohort have already given permission for their anonymous data to be used for research purposes.
Utilise real-time energy data from real homes across Great Britain, without having to spend valuable time and money searching for the ideal candidates.
We can even group users based on your specific needs, from geographic location (across 14 DNO regions) to housing type, heating fuel to low-carbon technology ownership.
Challenge: The market is busier than ever – you need a USP
Change is rife in how homes are using energy, and businesses are popping up left and right to take advantage.
Solar, heat pump, and battery storage companies are appearing with increasing regularity as demand continues to rise. Meanwhile new EV brands and chargers are appearing on driveways, and smart tech is entirely mainstream.
With more competition than ever before, how can you stand out from the crowd and create products that will stay ahead?
Our energy data capabilities can be a powerful tool to impress prospective customers and partners. You can show them calculations based on actual, anonymous usage data to back up your recommendations for a particular product, service, or direction to take.
Data-led, accurate insights will always win over vague guesses when it comes to sales and proposals.
Download a free data sample today and start building your future on facts, not assumptions.
